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Customer experience insights to grow your business


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Customers have their own set of needs and priorities, and unfortunately, they don’t always align with your own. If you find yourself juggling a list of customer complaints, here’s a few tips to help prioritise their importance.

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Handling with customer complaints is often seen as one of the least pleasant parts of doing business—a necessary evil that exists to maintain your reputation. However, the reality is that customer resolutions are a source of enormous value for any business.

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After the conclusion of a survey, you’ll normally have a huge number of comments, which can be daunting to analyse.

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No matter whether you’ve just started using the Net Promoter Score (NPS) or you’re an old hat at it, approaching your most at-risk customers (MARCs) is not always easy. However, despite their negative customer feedback, your MARCs are vital to improving your business, and should never be overlooked.

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Your Net Promoter Score (NPS) can assist with nearly every part of your business, including focusing the business on particular customer needs at different stages in their journey to making a purchase decision.

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We’ve got the NPS averages and the advice you need to check the performance of your telecommunications business against its peers.

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There’s something wrong with your Net Promoter Score.

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Have you got the edge on the competition, or are you falling behind your peers? Learn what you need to know about insurance NPS averages—and how to improve your own.

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